The Fulfillment by Amazon (FBA) Dashboard is a single landing page in Amazon Seller Central to help you manage inventory with real-time tracking and updates, as well as high-level financial and operational metrics. Explore a convenient overview of key performance metrics for your business related to:
- Sales
- Shipments
- Inventory and storage
We continue to make improvements to the FBA Dashboard to enhance your experience so you can increase productivity, reduce time spent on individual tasks, and prioritize immediate action items.
4 ways to boost sales with the FBA Dashboard
To access the FBA Dashboard in Seller Central, hover over Inventory in the main menu, then click FBA Inventory.
1. Spot growth opportunities
The FBA Enrollment Opportunities feature shows recommendations for high-potential products you can enroll in FBA to see a potential sales lift.
2. Track shipments
See a visual representation of shipments with status insights like “at fulfillment center” and “in transit.” You can also see alerts for issues like missing tracking IDs so you can find ways to avoid problems and resolve delays.
3. Plan and optimize inventory
At a glance, see factors contributing to your Inventory Performance Index (IPI) and storage utilization ratio, as well as recommendations for optimizing inventory like restocking or creating outlet deals.
4. Analyze returns
The FBA Returns page provides a single destination for managing your FBA returns. It also provides insights into the reasons for customer returns and return trends over time, and helps you discover opportunities to reduce return rates, which can boost your bottom line.
To get started with the FBA Dashboard and see insights for your business, log in to your Amazon Seller Central account, or sign up for a selling plan.
