Sell with the fastest-growing and preferred acquisition channel1
Get 10% back on your first
$50,000 in incentives
$50,000 in incentives
More than 70% of Amazon sellers generate their first sale in less than 60 days.2
Get started with $50,000 in incentives
As a new seller, you can take advantage of a series of incentives.
10% back on your first $50,000 in branded sales, then 5% back through your first year until you reach $1,000,000
$100 off shipments into the Amazon fulfillment network using the Amazon Partnered Carrier program
Free storage and customer returns with auto-enrollment in the FBA New Selection program
$50 credit to create Sponsored Products or Sponsored Brands ads
Why create an Amazon selling account?
There are endless reasons to sell with Amazon. Here are just a few.
Grow more, spend less
Programs like Fulfillment by Amazon (FBA) let you outsource time-consuming tasks like order handling, customer service, and shipping. Shipping with FBA also costs 70% less per unit than comparable premium options offered by other major US carriers.3
Protect and build your brand
Enroll you brand in Amazon Brand for free to start unlocking exclusive protection tools and selling benefits that can help you protect your IP, connect with more customers, and build loyalty for your brand.
Advertise with Amazon
Get discovered, increase sales, and control costs with Amazon Ads. You can use costs-per-click campaigns to advertise your products or brand in and beyond the Amazon store. Small businesses using Amazon Ads attributed 30% of sales to our ads.4
“I trusted that there was a community out there that cared, and to whom we mattered. All we needed to do was find them.”
Sana Javeri Kadri
Founder & Chief Executive Officer
“Challenges are a sign that something fundamental needs to change. In our case, it was the way we sold our products—we needed to get online.”
Manasi Gangan
Founder
Not sure where to begin?
Answer three questions to learn how you can start selling with Amazon.
Start selling with Amazon
Try selling in a store that customers trust using high-impact tools and programs.
Get 10% back on your first
$50,000 in branded sales
$50,000 in branded sales
Just have a few items to sell?
*A Professional selling account is $39.99/month + selling fees. Learn more
1 Amazon internal data, FY2021 survey of 21.2K US multichannel sellers.
2Amazon internal data, 2022
32024 Amazon Small Business Empowerment Report
4Amazon internal data, January – December 2022. US advertisers using Amazon Ads, including Sponsored Products, Sponsored Brands, and/or Sponsored Display. Aggregated average results are based on past observations and not indicative of future performance.
1 Amazon internal data, FY2021 survey of 21.2K US multichannel sellers.
2Amazon internal data, 2022
32024 Amazon Small Business Empowerment Report
4Amazon internal data, January – December 2022. US advertisers using Amazon Ads, including Sponsored Products, Sponsored Brands, and/or Sponsored Display. Aggregated average results are based on past observations and not indicative of future performance.
