Business Expansion for Amazon Merchants
Guidance from Amazon experts to help grow your sales
The Business Expansion for Amazon Merchants program will work with you to focus on your business needs, goals, and key growth levers to help accelerate your business in the Amazon store.
This is an invite only program.
Why work with Business Expansion for Amazon Merchants?
The Business Expansion for Amazon Merchants program provides education on tools, programs, and resources to help you consider your business holistically and increase sales and profitability in the Amazon store. Key programs include Fulfillment by Amazon, Advertising, Brand Registry, and more.
Dedicated business development consultant
Advice on preparation for promotional and merchandising opportunities, such as holidays and peak events that help drive incremental exposure in the Amazon store.
Brand marketing opportunities
Complimentary services designed to provide eligible sellers the opportunity to showcase unique products and discoverability.
Access to pilot programs
Eligible sellers may get access to pilot programs that could help gain exposure, access more data, receive additional coaching, or other benefits.
Featured programs
Business Expansion for Amazon Merchants helps you make the most of Amazon programs, services, and tools, including the following opportunities.
Sell with Amazon
Put your products in front of the millions of customers that search Amazon.com every day.
Brand Registry
Helps to protect intellectual property and create an accurate and trusted experience for customers on Amazon.
Advertising
Help feature your products in shopping results and on product detail pages, and pay only when your ad is clicked.
Growth opportunities
Optimize and grow your business with personalized product-level recommendations.
Marketing Readiness
Understand what it takes for your products to be marketing ready and unlock marketing opportunities.
Frequently Asked Questions
How can I participate?
At this time, the Business Expansion for Amazon Merchants program is available by invitation only.
Are there any costs associated with the program?
There are no fees or financial costs to the seller to work with Business Expansion for Amazon Merchants.
Can I get global support?
Currently, the Business Expansion for Amazon Merchants program is only available for Amazon's United States store.
Is this the same as Seller Support?
No. The Business Expansion for Amazon Merchants program is dedicated to high-level strategy to help accelerate your business in the Amazon store. Technical and support questions should still be directed to Seller Support.
Start selling today
Reach customers in over 100 countries.
Get 10% back on your first
$50,000 in branded sales
$50,000 in branded sales
*A Professional selling account is $39.99/month + selling fees. Learn more
