Get 10% back on your first $50,000 in branded sales.

Build more with Amazon

Reach more customers. Simplify your supply chain. Build a global brand.

Get 10% back on your first
$50,000 in branded sales

More than 70% of Amazon sellers generate their first sale in less than 60 days.¹

New Seller Incentives

Get started with $50,000 in incentives

Ready to sell with Amazon? As a new seller, you can take advantage of a series of incentives.

10% back on your first $50,000 in branded sales, then 5% back through your first year until you reach $1,000,000

$100 off shipments into the Amazon fulfillment network using the Amazon Partnered Carrier program

Free storage and customer returns with auto-enrollment in the FBA New Selection program

Up to a $1,000 credit to create Sponsored Products ads

Why sell with Amazon?

Be easy to buy, impossible to ignore

Customers the world over already know and trust the Amazon shopping experience. Combine your products with our reach—your brand’s story with our store—and watch the cart conversions go.

Big dreams need serious logistics

Free up time and money to invest where it matters most by letting us cover time-consuming tasks like order handling, customer service, and shipping—all at competitive rates.

You weren’t built to stay small

Go global with the help of tools that simplify international sales. Forecast demand, translate listings, navigate customs, convert currencies, and more to connect with customers around the world.

“Young parents are already shopping on Amazon, so we've tapped into that. They love the convenience, the shipping, they're already there. So it was just a matter of introducing them to our brand… Once they get the sizing down and they actually see the quality of the product, then we've got them. They keep reordering on Amazon.”

Marina McCauley

Co-Founder

“I trusted that there was a community out there that cared, and to whom we mattered. All we needed to do was find them.”

Sana Javeri Kadri

Founder & Chief Executive Officer

Start selling today

Reach customers in over 100 countries.