Sell more with Amazon
More than 70% of Amazon sellers generate their first sale in less than 60 days.1
New Seller Incentives
Get started with $50,000 in incentives
Ready to sell with Amazon? As a new seller, you can take advantage of a series of incentives.
10% back on your first $50,000 in branded sales, then 5% back through your first year until you reach $1,000,000
$100 off shipments into the Amazon fulfillment network using the Amazon Partnered Carrier program
$400 credit for inbound placement costs
$50 credit to create Sponsored Products or Sponsored Brands ads
Sell more with Amazon
They’re here, introduce yourself
Amazon ships to customers in more than 100 countries and regions—and in 2022, we were ranked the most trusted brand by US consumers. Reduce the time, effort, and money you spend on customer acquisition with unparalleled organic traffic, powerful advertising tools, and a shopping experience that converts.
Unrivaled scale, no cap
In 2023, US-based Amazon sellers sold more than 4.5 billion items—an average of 8,600 items every minute. Build, grow, and scale your brand with our innovative toolkit: a proven customer experience, rich data insights, cutting-edge advertising and marketing solutions, and world-class logistics with Fulfillment by Amazon (FBA). There’s no ceiling—how big do you want to go?
Your brand experienced
Protect and build your brand with Amazon. Use tools and programs to connect with trademark specialists and prevent counterfeits. Or communicate your core values with a storefront and product listings that feature enhanced brand content. In 2023, more than 99% of product listings blocked or removed from our store were found by Amazon Brand Registry’s proactive controls.
Your success supported
Get critical performance metrics to monitor customer sentiment and ensure an always-on brand experience. Access trainings, case studies, tips, and one-to-one expert support to help you take your business to the next level. In 2023, US-based Amazon sellers averaged more than $250,000 in annual sales.
“Young parents are already shopping on Amazon, so we've tapped into that. They love the convenience, the shipping, they're already there. So it was just a matter of introducing them to our brand… Once they get the sizing down and they actually see the quality of the product, then we've got them. They keep reordering on Amazon.”
Marina McCauley
Co-Founder
“I trusted that there was a community out there that cared, and to whom we mattered. All we needed to do was find them.”
Sana Javeri Kadri
Founder & Chief Executive Officer
Start selling today
Reach customers in over 100 countries.
*A Professional selling account is $39.99/month + selling fees.
1Amazon Internal Data, 2022
1Amazon Internal Data, 2022
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