3D models and augmented reality
Boost sales with an immersive shopping experience
Use View in 3D and View in Your Room to let shoppers see products from all angles and in their own space. Or give them the opportunity to see themselves in shoes and eyewear with Virtual Try-On.
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Different ways to use 3D models and augmented reality
View in 3D
View in 3D lets customers see shoes, eyewear, furniture, toys, electronics, and other products from every possible angle. They can use simple gestures on their device to pinch, zoom, and rotate 3D images.
View in Your Room
View in Your Room lets customers preview furniture, decor, and wall-mounted items in their own space. That means they can make more confident purchasing decisions about what will fit and look good in their home.
Virtual Try-On
Our augmented reality feature lets customers see how they look in shoes and eyewear, providing a realistic preview that can increase customer engagement and reduce returns.

“Investing in 3D imaging has allowed Columbia to reach a younger, more digitally savvy consumer through mobile-first experiences that unlock the ability to engage with our products in a unique and personalized way. [This] experience will continue to be a part of our seasonal content strategy, aligning with our goals to provide a best-in-class [experience] for our consumers.”
Ready to get started?
Step 1
Log in to Seller Central
Log in to your Seller Central account or sign up as a seller. We recommend using a Professional selling plan so you can take advantage of a full range of tools and programs.
Step 2
List your products
List your products in the Amazon store by creating new product detail pages or matching offers to existing pages.
Step 3
Upload or create your 3D models
You can upload existing 3D models using the Image manager in Seller Central if your models meet our technical and quality requirements. If you need help creating or updating 3D models, use the “Imaging” category in our Service Provider Network to search for providers who specialize in “3D Product Modeling.”
You can also use the Create 3D Models feature in the Amazon Seller app to scan your products. We’ll use your scan to create a 3D model for your listing.
Frequently Asked Questions
How much does it cost to add 3D models and augmented reality to Amazon product listings?
There is no cost for adding 3D models and augmented reality to your Amazon product listings.
How do customers view 3D experiences?
Customers see a View in 3D option on the Amazon shopping app for enabled products when using iOS and Android devices.
Customers see View in Your Room and Virtual Try-On options on the Amazon shopping app for enabled products when using iOS and Android devices that support augmented reality.
Customers see View in Your Room and Virtual Try-On options on the Amazon shopping app for enabled products when using iOS and Android devices that support augmented reality.
What are the technical and quality requirements for 3D models and augmented reality?
See our list of technical and quality requirements, as well as additional technical requirements and image requirements for 3D eyewear.
Boost sales with an immersive shopping experience
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*A Professional selling account is $39.99/month + selling fees. Learn more