FBA international
Sell worldwide with FBA
Use FBA Export to reach global customers shopping on Amazon.com, or let Pan-European FBA distribute your units across EU countries automatically.
You may achieve up to 53% savings in fulfilment fees with Pan-European FBA*
Why FBA Export?
FBA Export lets you sell to customers in other countries shopping on Amazon.com. After viewing your export-eligible products stored in US fulfillment centers, customers see a price at checkout that includes international shipping and an import fee. When they make a purchase, we ship to them on your behalf—at no additional cost to you.
Check your status with FBA Export
Most sellers who use FBA are enrolled in FBA Export automatically. If you already sell with FBA on Amazon.com, you can check and update your status with FBA Export anytime:
- Visit the Fulfillment by Amazon Settings page in Seller Central.
- Find “Export Settings” and select Edit.
- Select FBA Export to enable the program. Or select Disabled to stop your FBA inventory from being exported.
- Select Update to change your status.
Why Pan-European FBA?
With Pan-European FBA, you can export inventory to one of five countries—France, Germany, Italy, Spain, or Poland. Amazon then automatically distributes your units to each of the other four countries where you have FBA storage enabled. We distribute units based on anticipated demand—at no additional cost to you—and your products are Prime eligible in each country.
Get started with Pan-European FBA
If you already sell with FBA on Amazon.com, you can use our Global Selling program to expand to Europe and take advantage of Pan-European FBA. You’ll create a Europe selling account, cross-list your products, and export inventory to European fulfillment centers. To enable Pan-European FBA as part of Global Selling, make sure you do the following:
- List products in our France, Germany, Italy, and Spain stores using the same SKUs.
- Enable at least two of the following countries for FBA storage: France, Germany, Italy, Spain, or Poland. Start by registering for VAT in each country, then go to your Fulfillment by Amazon Settings page in Seller Central. Under “Cross-Border Fulfillment Settings,” select Edit, then select I have a VAT number in the row for each country you want to enable for Pan-European FBA.
- Export inventory to an Amazon fulfillment center in one of the countries you enabled for Pan-European FBA storage.
Frequently Asked Questions
Which Amazon stores are part of Pan-European FBA?
Pan-European FBA is available in France, Germany, Italy, Spain, and Poland.
You can also list products in our other Europe stores and fulfill orders with FBA. For most orders outside our Pan-European service, cross-border fulfillment costs will apply.
You can also list products in our other Europe stores and fulfill orders with FBA. For most orders outside our Pan-European service, cross-border fulfillment costs will apply.
Is the UK part of Pan-European FBA?
As of January 1, 2021, the UK is no longer part of Pan-European FBA. To sell with FBA in the UK, you need to export inventory to fulfillment centers in the UK.
What are the product requirements for Pan-European FBA?
See our help page for Pan-European FBA product requirements.