When selling in Australia for the first time, a natural approach is to think about your best-selling products in your home marketplace. From your previous experience and from data in sales reports, what sells well? Consider, why these products do well and evaluate if it will also work well in Australia based on culture, climate, and demographics, influence customer demand.
List a wide range of products (with less inventory) rather than just a few products (with a lot of inventory). A broader selection of products means more customers overall will see your listings, and you’ll be able to quickly gauge which of your products can succeed in a particular marketplace.
In deciding which products to sell in an Amazon marketplace, you, of course, have another key source of information available to you—observations of the marketplace itself. Research on current best sellers on amazon.com.au
for your product categories. Read customer reviews to understand your competition’s strengths and weaknesses.
Make sure you’re allowed to sell the product and understand your distribution rights. Be aware that Australian safety and compliance regulations differ from those in other geographic regions. Learn which product categories are open to start selling in Amazon’s Australian store.
Eligible product categories and restrictions: Customers trust that they can always buy with confidence on Amazon. It is your responsibility to make sure that you and your products comply with all applicable laws and with Amazon’s policies concerning Category, Product and Content Restrictions. Review the requirements by category here
. If you have questions about your products’ compliance or your legal obligations in Australia, we advise you to consult with one of our external service providers