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Amazon Launchpad application
* Required information
* Are you an existing Amazon seller?
I am new to Amazon
I already sell on Amazon
I am a vendor
Please provide your Seller Central email
Email used to log in to Seller Central
Please provide your US Seller Central merchant token ID
(Login to Seller Central - Click "Settings" - Under "Business Information" - Click "Your Merchant Token")
* Applicant full name
* Best email to communicate (unique email for each submission)
* Phone number
* Company name
Legal Name, e.g. Registered Name LLC
* Which Launchpad program do you want to join?
United States
United Kingdom
Germany
France
Spain
Italy
India
Australia
Netherlands
* Which country is your company based out of?
Andorra
Afghanistan
Albania
Algeria
American Samoa
Antigua and Barbuda
Angola
Anguilla
Antarctica
Armenia
Argentina
Aruba
Austria
Australia
Åland Islands
Azerbaijan
Bosnia and Herzengovina
Barbados
Bangladesh
Belgium
Benin
Burkina Faso
Bulgaria
Bahrain
Bahamas
Burundi
Bermuda
Brunei Darussalam
Bolivia
Bonaire, Sint Eustatius and Saba
Brazil
Bhutan
Bouvet Island
Botswana
Belarus
Belize
Canada
Cocos (Keeling) Island
Congo, the Democratic Republic of the
Central African Republic
Congo
Cote D'Ivoire
Cook Islands
Chile
Cameroon
China
Colombia
Costa Rica
Cuba
Cape Verde
Curaçao
Croatia
Christmas Island
Cyprus
Czech Republic
Germany
Djibouti
Denmark
Dominica
Dominican Republic
Ecuador
El Salvador
Egypt
Equatorial Guinea
Eritrea
Estonia
Ethiopia
Finland
Fiji
Falkland Islands (Malvinas)
Faroe Islands
France
French Guiana
Gabon
Grenada
Georgia
Guernsey
Ghana
Gibraltar
Greenland
Gambia
Guinea
Guadeloupe
Greece
South Georgia and the South Sandwich Islands
Guatemala
Guam
Guinea-Bissau
Guyana
Hong Kong
Heard Island and Mcdonald Islands
Honduras
Haiti
Hungary
Indonesia
Ireland
Israel
Isle of Man
India
Iraq
Iran, Islamic Republic of
Iceland
Italy
Jersey
Jamaica
Jordan
Japan
Kenya
Kyrgyzstan
Cambodia
Kiribati
Saint Kitts and Nevis
Korea, Democratic People's Republic of
Korea, Republic of
Kuwait
Cayman Islands
Kazakhstan
Lao People's Democratic Republic
Lebanon
Saint Lucia
Liechtenstein
Sri Lanka
Liberia
Lesotho
Lithuania
Luxembourg
Latvia
Libyan Arab Jamahiriya
Micronesia, Federated States of
Morocco
Monaco
Moldova, Republic of
Saint Martin (French part)
Madagascar
Marshall Islands
Macedonia, the Former Yugoslav Republic of
Mali
Myanmar
Mongolia
Macao
Northern Mariana Islands
Martinique
Mauritania
Montserrat
Malta
Mauritius
Maldives
Malawi
Mexico
Malaysia
Mozambique
Namibia
New Caledonia
Niger
Nigeria
Nicaragua
Netherlands
Norway
Nepal
Nauru
Niue
New Zealand
Oman
Panama
Peru
French Polynesia
Papua New Guinea
Philippines
Pakistan
Poland
Saint Pierre and Miquelon
Pitcairn
Puerto Rico
Palestinian Territory, Occupied
Portugal
Palau
Paraguay
Qatar
Reunion
Romania
Serbia
Russian Federation
Rwanda
Saudi Arabia
Solomon Islands
Seychelles
Sudan
Sweden
San Marino
Saint Helena
Senegal
Sierra Leone
Singapore
Slovenia
Slovakia
Somalia
Spain
Suriname
Switzerland
Syrian Arab Republic
Swaziland
Turks and Caicos Islands
Chad
French Southern Territories
Togo
Thailand
Tajikistan
Tokelau
Timor-Leste
Turkmenistan
Tunisia
Tonga
Turkey
Trinidad and Tobago
Tuvalu
Taiwan
Tanzania, United Republic of
Ukraine
Uganda
United States Minor Outlying Islands
United Arab Emirates
United Kingdom
United States of America
Uruguay
Uzbekistan
Holy See (Vatican City State)
Saint Vincent and the Grenadines
Venezuela
Virgin Islands, British
Virgin Islands, U.S.
Vietnam
Vanuatu
Western Sahara
Wallis and Futuna
Samoa
Yemen
Mayotte
South Africa
Zambia
Zimbabwe
* Company website
a direct link to your Amazon store or own e-commerce website
* How long ago was your company incorporated?
< 1 year
1 to 2 years
3 to 5 years
6 to 10 years
> 10 years
* Last 12 months sales on all channels (e-commerce & retail stores)?
<10K USD
10K USD - 100K USD
100K USD - 500K USD
500K USD - 1M USD
1M USD - 5M USD
>5M USD
Not applicable
Product details
* Which category is most appropriate for your primary/main product?
Apparel
Automotive
Baby
Beauty
Bath
Bedding
Books
Camera
Video DVD
Electronics
Accessories
Other
Grocery
Handmade
Health & Personal Care
Home Décor
Home Improvement
Jewelry
Kitchen & Dining
Patio, Lawn & Garden
Lighting
Office Products
Pets
Power & Hand Tools
Specialty Services
Software
Sporting Goods
Outdoors
Toys
Toys & Games
Video
Wine
Video Games
* What is the selling price of your primary/main product?
< 5 USD
5 USD - 16 USD
16 USD - 50 USD
> 50 USD
* Is your product sustainable and do you hold a product level certification that qualifies for Amazon’s Climate Pledge Friendly program?
See list of certifications
Yes
No
In Progress
* Does your brand hold a certification, from qualified certifying body, demonstrating that the business is Black-owned?
See qualified certifications
Yes
No
In Progress
Does your brand hold any other business certifications?
See qualifying business certifications
Yes
No
In Progress
* When will your product(s) be ready to ship to customers?
Already selling on amazon
Ready to ship now
Ready to ship within 90 days
Ready in more than 90 days
What makes your brand or product unique? (limit 500 characters)
Funding details
* What was the primary funding source for your startup?
Venture Capital
Incubator
Accelerator
University Program
Crowdfunding Program
Self-Funded / Family & Friends
Which business entity was the primary source for your funding?
* How much total funding have you raised from external funding sources?
< 10K USD
10K USD - 100K USD
100K USD - 500K USD
500K USD - 1M USD
1M USD - 5M USD
> 5M USD
Not Applicable
Brand details
* What is the name of the brand you will sell on Amazon?
* Are you a brand owner or reseller?
I sell my Brand - I am a Brand Owner
I sell Other Brands – Reseller
Both - I sell my Brand and other Brands
* Do you have a Registered Trademark?
Registered – Already have a TM for the Above Brand
Applied
Not Applied
* Does the company have any patents (IP)?
Registered - Already have IP
Applied
Not Applied
Not Applicable
* Do you have a full time employee or external partner managing marketing?
Yes
No
Across all social media platforms, how many social media followers do you have?
None
< 10K
10K - 29K
30K - 49K
> 50K
List press or media coverage along with verifiable links to the content.
How did you hear about us?
At an event or tradeshow
From my funding partner
From a friend or colleague
From internet research
From an email
From social media
Through an advertisement
From Vendor Central
From Amazon Launchpad store
Amazon internal referral
From seller Central
Seeing a Launchpad product
Other
If you've selected an event/tradeshow, funding partner, social media, or other, tell us which one.
Amazon Services Business Solutions Agreement
Amazon Launchpad Program Terms
* I have clicked, read, and agree to
Amazon Services Business Solutions Agreement
and
Amazon Launchpad Program Terms
Submit
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